More random thoughts on Fitness+

So that’s interesting, Apple unveiled Fitness+ today priced at ~$10 a month or ~$80 a year. Apple has roughly 100 million iPhone users in the United States. That figure doesn’t take into account, iPad users or whether Fitness+ will work on Mac OS Safari, but let’s stick with 100 million users in the US – it’s a nice round number. If Apple can convert just 6% of their install base, that’s almost half a billion dollars of incremental and recurring revenue.

Oh and by the way, the Apple Watch Series 6 now has an oxygen sensor which is already being tested to determine whether it can be use to detect early symptoms of Covid-19:

Apple Watch + iPhone = Medical Device

The key takeaway for me is that it reaffirms the idea that Apple is getting into the healthcare business. That’s probably another trillion dollars in market cap waiting to happen.

A medical device that monitors my health and well being, that could detect early symptoms of Covid or other diseases – right on my wrist and in my pocket.

It’s like living in the future.